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Aerial view of a North Texas estate on rolling acreage with live oaks and a pond, illustrating how land drives luxury home prices in Dallas–Fort Worth.
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What a Luxury Home in Dallas–Fort Worth Really Costs, by Neighborhood

In North Texas, where a luxury home sits changes its price far more than what was built on it.

Sep 29, 20267 min read

What does a luxury home in Dallas–Fort Worth actually cost? The honest answer depends less on the house than on the ground under it.

We compared nine luxury properties listed across North Texas right now, from a third of an acre in Highland Park to ten acres in Wills Point. Price per square foot varies about eight times across them. Price per acre varies more than three hundred times. In North Texas, where a luxury home sits changes its price far more than what was built on it, and the gap is widest between the old close-in neighborhoods and the outer edges of the region.

Two listings make the point better than any average. Both are on the market in Dallas–Fort Worth right now, a million dollars apart.

The first is on Potomac Avenue in Highland Park. Seven bedrooms, 10,914 square feet, built in 2020. It sits on 0.38 acres and is listed at $17.5 million.

The second is in Westlake. A historic 1938 estate, 15,603 square feet, with ponds, a long pool, and 16.5 acres of land. It is listed at $18.5 million.

Nearly the same money. One of them comes with 43 times the land.

The rest of this piece walks through what drives that gap, area by area, and what it means if you are buying.

Nine properties, one metro

Property

Area

Price

Size

Land

Per sq ft

Per acre

Potomac Ave

Highland Park

$17.5M

10,914 sq ft

0.38 ac

$1,603

$46.1M

Casa de Ondas

Preston Hollow

$45M

13,800 sq ft

2.03 ac

$3,261

$22.2M

The Tandy House

Fort Worth

$22M

19,133 sq ft

3.86 ac

$1,150

$5.7M

Crespi Estate

Preston Hollow

$64M

27,092 sq ft

15.69 ac

$2,362

$4.1M

Summit of Southlake

Southlake

$19.75M

12,046 sq ft

8.69 ac

$1,640

$2.3M

North Texas estate

Celina

$4.25M

10,256 sq ft

3 ac

$414

$1.4M

Paigebrooke

Westlake

$18.5M

15,603 sq ft

16.5 ac

$1,186

$1.1M

French Country estate

Aledo

$4.39M

5,396 sq ft

10 ac

$814

$0.44M

Texas Country estate

Wills Point

$1.39M

2,758 sq ft

10 ac

$504

$0.14M

Price per square foot spreads about 7.9 times from the cheapest property here to the most expensive. Price per acre spreads 331 times.

Two honest caveats before reading too much into that last column. It is total price divided by land, so it includes the house; it is a way to show the spread, not an appraisal of the dirt. And price per acre falls as parcels get larger almost everywhere, because the first acre is worth more than the fifteenth. That is why the cleanest comparisons below hold acreage roughly equal.

The core: Highland Park

The Potomac Avenue house is a big, new, carefully finished home, and none of that is what you are paying for.

At $46.1 million per acre, it has the highest price per acre in the table, about twice the next property. A third of an acre in Highland Park costs about what 16.5 acres costs in Westlake, one of the most expensive suburbs in the metro. There is no quantity of house, finish, or amenity that closes that gap, because the gap is not about the house. The Park Cities are fully built out, the lots are small, and the supply of them does not grow. The house is also inside Highland Park ISD, so the district is part of the price here too.

Large traditional homes on small, closely spaced lots under mature oak trees, illustrating the scarce close-in land of neighborhoods like Highland Park.
The lots are small, the trees are old, and no new land is coming.

That is the purest version of the argument: close-in land that cannot be made, priced accordingly. It is the same scarcity that sets the price of a waterfront estate, where the shoreline is the part nobody can make more of.

Preston Hollow, where the school district is not the explanation

Preston Hollow is the useful counterexample, because it removes the most common explanation for a price premium.

Both Preston Hollow properties here are zoned to Dallas ISD, not a premium suburban district. And Casa de Ondas carries the highest price per square foot in the entire set at $3,261, twice what Southlake commands. The new SAOTA-designed house sits on 2.03 acres inside Crespi Estates, a gated enclave of four residences.

Whatever is driving that number, it is not school zoning. What is left is acreage close to the core, in one of the most established addresses in Dallas.

The Crespi Estate in the same enclave shows the other side of holding that land. Built in 1938 for an Italian count, it sits on 15.69 acres including three adjacent lots, and it is listed at $64 million. Its 2025 property tax bill was $802,565. Texas has no state income tax and leans heavily on property tax, which means land this valuable is expensive not just to buy but to keep.

Two 1938 estates, one controlled comparison

The Crespi Estate and Paigebrooke in Westlake make the cleanest pairing in the table.

Built

Land

Price

Per acre

Crespi Estate, Preston Hollow

1938

15.69 ac

$64M

$4.1M

Paigebrooke, Westlake

1938

16.5 ac

$18.5M

$1.1M

Same era. Nearly the same acreage. The houses differ in size, but the two variables this argument is about are held roughly constant. The one closer to downtown Dallas costs about 3.6 times as much per acre.

Both are historic estates that still hold their original scale, which is part of why a comparison this clean is hard to find.

Southlake: land plus the district

Southlake is where the school district does enter the price.

Summit of Southlake sits on 8.69 acres at $19.75 million. Located inside Southlake but outside Carroll ISD's standard attendance boundaries, it qualifies for the district through its open-enrollment provision for Southlake and Westlake residents. That access is part of what the address is selling.

Two other details make it a useful case. The listing reports the land as eligible for an agricultural exemption, which in Texas assesses land on its productive use rather than its market value. On acreage this valuable, the designation can change the annual cost of holding it significantly. And the asking price has come down from roughly $24 million, which is a reminder that even the premium end of the market pushes back on an ask.

Fort Worth's core, at a fraction of the price

The Tandy House in Westover Hills is one of only three private homes I.M. Pei ever designed. Built in 1969 for Anne Burnett Tandy and Charles Tandy, it runs to 19,133 square feet on 3.86 acres, and at $22 million it has been reported as Fort Worth's most expensive public listing.

At $5.7 million per acre, it is also a fraction of what close-in Dallas commands. Set it against Casa de Ondas, on a comparable 2.03 acres in Preston Hollow, and it comes in at roughly a quarter of the Dallas figure per acre. Two cities, one metro, and on this evidence two very different land markets at the top.

The suburban middle: a house priced like a house

Move out to the newer suburbs and the pattern flips. Land stops dominating, and price per square foot drops to the lowest levels on this page.

Celina's 3-acre gated estate runs $414 per square foot for 10,256 square feet. The custom estate in Frisco's Newman Village comes in at $466, and the resort-style home in Flower Mound at $476.

Those are the three lowest price-per-square-foot figures on this page. A 10,000-square-foot house in Celina costs about a quarter of the Potomac Avenue house, and it is a genuinely large, finished home. What it lacks is scarcity. In the northern suburbs new land keeps coming onto the market, which helps explain why the premium stays out of it.

The edge: ten acres, two prices

At the far edge of the region, acreage gets dramatically cheaper.

The French Country estate in Aledo and the Texas Country estate in Wills Point each sit on 10 acres. Aledo is $4.39 million. Wills Point is $1.39 million, with a stocked bass pond.

Same acreage, and Aledo still costs about three times as much per acre. Even at the edge, location keeps showing up in the price.

At $140,000 per acre, Wills Point is the other end of the 331x spread from Highland Park. The entire Wills Point property costs less than a single acre does in six of the other eight properties here.

What it means if you are buying

A few things follow from all of this.

Price per square foot is a weak guide in this market. It blends land and house into one number, and here the land side can swamp everything else. Compare land to land and house to house separately.

Ask what the land is classified as. Agricultural valuation can cut the carrying cost of acreage dramatically, and in a state that taxes property as heavily as Texas does, that difference compounds over every year of ownership. Confirm the exemption is actually in place, not merely available.

Know which premium you are paying. In Southlake it is land plus Carroll ISD access. In Highland Park it is scarcity plus Highland Park ISD. In Preston Hollow, zoned to Dallas ISD, it is the land alone. Those are different reasons to pay more, and worth knowing which one you are buying.

Close-in land is the only part you cannot replace. You can renovate a house, add to it, or tear it down. Nobody is making more of Highland Park.

For the full picture of what is on the market at the top end right now, see the most expensive homes for sale in Dallas–Fort Worth.

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Frequently Asked Questions

What is the most expensive neighborhood for land in Dallas–Fort Worth?

Among nine luxury properties currently listed across North Texas, Highland Park carried the highest price per acre by a wide margin. A 10,914 sq ft home on Potomac Avenue is listed at $17.5 million on 0.38 acres, or about $46.1 million per acre, more than twice the next property in the comparison. The Park Cities are fully built out with small lots, so the supply does not grow.

Why is land in Highland Park so expensive?

Scarcity, plus the school district. Highland Park is close to downtown Dallas, fully built out, and made up of small lots that cannot be added to, and it is served by Highland Park ISD. A third of an acre there costs about what 16.5 acres costs in Westlake, one of the most expensive suburbs in the metro.

Does Carroll ISD affect Southlake home prices?

It is part of what Southlake addresses sell. Properties inside Southlake but outside Carroll ISD's standard attendance boundaries can qualify for the district through its open-enrollment provision for Southlake and Westlake residents. District access is not the whole story in DFW, though: in this comparison, a Preston Hollow home zoned to Dallas ISD carried the highest price per square foot of any property.

What is an agricultural exemption in Texas?

An agricultural valuation assesses qualifying land on its productive use rather than its market value, which can sharply reduce property tax on acreage. In a state with no income tax and high property taxes, that can change the annual cost of holding land significantly. Listings often describe land as eligible, so confirm the exemption is actually in place before relying on it.

How much does an acre cost in Dallas–Fort Worth luxury real estate?

It varies enormously by location. Across nine luxury properties currently listed, total price per acre ran from about $140,000 in Wills Point to more than $46 million in Highland Park, a 331x spread. Those figures divide the full listing price by the land, so they include the house, and price per acre also falls as parcels get larger.

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DFW Luxury Homes: What Land Costs by Neighborhood